Smart Phone: Dinner is only an app away

September 27, 2012 | By | Comments (0)

By Mackenzie Cogle

Deciding what’s for dinner just got easier and better looking thanks to a new recipe app launched September 5. Created by the team at, the Gojee app puts thousands of curated food and drink recipes, as well as visually appetizing images, from more than 300 bloggers right at your fingertips.

Since its launch in July 2011, has reached more than 500,000 users.

“We felt there was room for a more visual and emotional experience around cooking,” says co-founder and CEO Mike LaVelle.

Not only does Gojee allow users to find recipes using specific ingredients, the app lets users search for recipes based on what they’re craving.

Gojee even keeps track of your food allergies, likes, and dislikes in order to provide a more personal experience for users.

LaVelle hopes Gojee will inspire users to break away from the ordinary and re-imagine traditional staples.

“We see people who have access to great ingredients but are still making the same standby recipes,” says Lavelle, whose goal is not to change eating habits but to get users excited about the variety of food and drink options available from around the world.

Whether you’re a seasoned chef or simply doing the weeknight dinner dash, Gojee has plenty of recipes paired with gorgeous photos that your eyes and taste buds will surely appreciate.


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